Convera study claims professionals aren t getting search results they seek (dmnews.com)
The research found that professionals use search engines for work and even find them to be an overall aid, but would not rely on search engines the way a surgeon would rely on a life-saving medical tool. more here
Another variation is, “Do you know what search engine optimization is? … Search engine optimization works when you take all the factors into consideration … That is how search engine optimization works. It doesn’t work any other way … more here
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