Search engines to fight click fraud (MSNBC)
The Internet’s leading search engines are teaming up with an advertising trade group to find a better way to identify and measure “click fraud.” click for more
Danny Sullivan, the self-described “world-renowned search authority,” is the ultimate Silicon Valley insider. But he does it all some 4,000 miles away about four hours southwest of London. He spends his evening hours trying to decipher the mystery of how online search engines rank listings. click for more
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